CHICAGO—Hyatt Hotels Corporation announced its Wellbeing Collective, a collection of Hyatt properties around the globe that offer tailored wellbeing experiences to meet the specific needs of travelers. At launch, the Wellbeing Collective has 30+ hotels globally with plans to expand in 2024.
Introducing the Wellbeing Collective
According to a recent Global Business Traveler report, nearly all (93 percent) corporate travel managers report that most employees take advantage of health and wellness services at least occasionally while traveling.
The Wellbeing Collective includes a collection of properties across Hyatt’s portfolio of brands that provide wellbeing offerings to all guests, including groups of all sizes and meeting attendees. Through the creation of the Wellbeing Collective, individual leisure travelers and group customers alike can book experiences to support their personal wellbeing journeys. Some examples across the Americas region include:
- Andaz Maui at Wailea Resort: Offering an outrigger canoe experience, travelers can explore Mōkapu Beach by sea where they’ll build strength as teams to move forward and gain new perspective on the connection of the outrigger canoe to Hawaii’s past and why it is still significant to its culture today.
- Alila Marea Beach Resort Encinitas: Groups will gain a sense of awareness and connection to nature as they partner with the Rob Machado Foundation on its mission to help the Encinitas community protect its beaches. Provided with tools to remove non-natural materials from local beaches and waterways, groups will see the impact they have on not only their own wellbeing but that of others.
- Hyatt Regency Lost Pines Resort and Spa: The Legend of the Lasso experience is inspired by a symbolic animal in Texas, the Longhorn. Following Texas culture and tradition dating back hundreds of years, guests receive guided instruction by professional ropers who will help them build confidence through new lasso skills as they practice their approach on model steers while connecting to the beauty of the Lost Pines wilderness setting.
- Miraval Berkshires Resort and Spa: Groups learn how to light a fire without matches with a centuries-old skill that reconnects them with nature through the property’s Forge a Fire experience. From the flicker of kindling to a crackling fire, teams can enjoy the results of their collective effort with a fireside beverage.
“We know that travelers are actively looking for wellbeing offerings to take advantage of while on the road. At Hyatt, we’re setting a new standard of wellbeing for travel, making sure every touch point is crafted with meaning and intent to support all facets of wellbeing,” says TJ Abrams, vice president, global wellbeing, Hyatt. “Today’s launch of the Wellbeing Collective reaffirms our commitment to serving the needs of all our guests and customers, including our growing business traveler segment.”
As part of the Wellbeing Collective launch, Hyatt has also developed a global sales role dedicated to developing wellbeing collaborations and offerings for meeting and event planners. This follows the appointment of Abrams as vice president of global wellbeing in December 2022.
Reimagined Meeting Experiences With Together by Hyatt
To drive awareness of its meetings and events wellbeing offerings, Hyatt is featuring an in-booth activation at meetings and events industry tradeshow IMEX America 2023. In this experience, meeting and event planners can learn more about how wellbeing, technology, sustainability, and support work togther through the Together by Hyatt offering.
Furthering Hyatt’s wellbeing offerings, Hyatt continues to expand its collaboration with Headspace to allow guests to prioritize their mental wellbeing through meditation and mindfulness. Planners can incorporate Headspace into any event.
