The Room Key: How To Handle an Angry Guest
The Room Key is LODGING's advice column for hoteliers, managers, and team members at all levels of hospitality. Experts will answer questions on everything from...
Five Ways To Build Trust and Transparency Between Marketing and Revenue Managers
While occupancy continues to grow, the hotel industry struggles to gain ADR and profitability. This battle is constant—and unfortunately systemic. Many of the revenue channels...
Why Revenue and Marketing Managers Should Work Together
“You might feel a slight sting.”
These are the last words we hear before the prick of the needle, but with that little sting comes...
Six Marketing Tips for a Successful Hotel App
Google's Play Store and Apple's App Store each have millions of apps available for download. That's a massive number of apps to compete with,...
Three Hospitality Leaders on the Role of Revenue Management in Today’s Industry
At the 2018 Revenue Strategy Summit, hospitality leaders spoke about the role of revenue management in today’s hotel industry.
"You have to understand what questions...
Besting Unconscious Bias
There are several well-known laws in the United States meant to prevent blatant discrimination and ensure equal treatment and consideration of individuals under the...
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Best Western Announces First Locations for New Aiden and Sadie Brands
Phoenix—After recently launching its two new boutique brands, Best Western Hotels & Resorts announced its first Aiden Hotel and Sadie Hotel locations. The first-ever...
10 Steps From FEMA for Developing an Emergency Response Plan
FEMA offers the following 10 steps for businesses like hotels to develop an emergency response plan.
Review hazard or threat scenarios.
Review hazard or threat scenarios...
A Six-Step Strategy for Increasing Hotel Profitability
While the rate of revenue growth has slowed nationwide, the U.S. hotel industry has seen increasing profits for eight consecutive years. Hoteliers can narrow...
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