Beyond Numbers: Putting Big Data To Work
Thanks to technology, today’s hotel owners and managers benefit from a nonstop stream of information, and ever-improving dashboards keep it always at the ready....
Building the Largest Travel Data Co-op in the World
Earlier this year at the NYU International Hospitality Industry Investment Conference, Marriott CEO Arne Sorenson described a battle that hotels are fighting on all...
Why Direct Booking Maximizes Data, Loyalty, and Profits
As hotels struggle with rising costs, many are redoubling efforts to have customers book direct to cut out not only the fees associated with...
Modeling Hotel Profitability Based on the Latest U.S. Hotel Data
For several years, STR has produced an estimate of total revenues and gross operating profit for the U.S. lodging industry. For 2016, we reported...
IoT Security: Connected Technology Means Less Privacy
The Internet of Things (IoT) has become more and more prevalent over the past few years. In fact, these days, one would be hard-pressed...
Capturing Real-Time Guest Feedback and Service Recovery
Most hotel managers look at post-stay reviews and survey feedback as a source of truth on how frontline teams are performing. Whether it’s positive...
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Five Markets With the Most Hotel Construction
Analysts at Lodging Econometrics recently reported the top five markets with the largest hotel construction pipelines for the third quarter of 2018. The number...
The Room Key: How To Handle an Angry Guest
The Room Key is LODGING's advice column for hoteliers, managers, and team members at all levels of hospitality. Experts will answer questions on everything from...
12 Ways to Increase Hotel Security
Even when hotels have strong security policies and procedures in place, they are still vulnerable to cyber attacks, break-ins, theft, fraud, and other crimes....
Top 25 Most Haunted Historic Hotels of 2018
WASHINGTON, D.C.—Historic Hotels of America has over 300 hotels with long and storied histories representing over 36 decades in American history. From a former...
