Zelda Dearest Reception Rendering - Hatteras Sky

Hatteras Sky to Debut Fitzgerald Estate Portfolio With Zelda Dearest Hotel in Asheville

ASHEVILLE, N.C. — Hatteras Sky, a commercial real estate development firm, has announced plans for Zelda Dearest, an adaptive reuse boutique hotel development with...
Minneapolis - St. Paul - Twin Cities

HotStats: Fragile U.S. Hotel Industry Records Performance Gains in May

LONDON — In the United States, between April and May 2020, total revenue per available room (TRevPAR) was up 39 percent (down 92 percent...
Margaritaville Lake Resort, Lake Conroe | Houston

Margaritaville Opens First Texas Resort

MONTGOMERY, Texas — Margaritaville Lake Resort, Lake Conroe | Houston officially opened as the first Texas-based resort in the Margaritaville portfolio. A joint venture...
Coronavirus / COVID-19

STR: ADR Not Expected to Recover to Pre-2020 Levels in the Next Five Years

HENDERSONVILLE, Tenn. — Even with improving performance already underway, U.S. hotel demand will not return completely to pre-pandemic levels until 2023, according to the...
Revenue gains from April lows

STR: U.S. Hotel Profitability Improved in May After April Lows

BROOMFIELD, Colo. — STR's latest monthly P&L data release shows U.S. hotel gross operating profit per available room (GOPPAR) down 110.1 percent in May....

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AHLA ForWard virtual chat — Andrea Foster and Randi Braun

AHLA’s ForWard Hosts Virtual Fireside Chat on the Challenges of Working from Home

Like many industry conferences, the American Hotel & Lodging Association’s 2020 ForWard: Women Advancing Hospitality conference was postponed due to COVID-19 concerns, and plans...
June 2020

STR: U.S. Hotel Occupancy Continues to Tick Up

HENDERSONVILLE, Tenn. — U.S. hotel performance data for the week of June 21-27, 2020, showed another small rise from previous weeks and less severe...
Cybersecurity

Cybersecurity Checklist: Six Best Practices for Hotels

From travel cancellations to layoffs and furloughs for employees, the impact of quarantine orders and COVID-19 best practices included dramatic reductions in hotel and...

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