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It’s Not Just About The Room: Curating Experience-First Itineraries for Affluent Guests

Let’s face it, five-star hotel rooms are reliably excellent, but largely the same. Luxurious beds? Check. Marble bathrooms? Of course. A television you won’t...
Future-Proof Property

How to Future-Proof a Property Without Losing the Human Touch

In the hotel industry, “future-proofing” is often narrowly defined through a technology-first lens from automated check-in systems, AI-powered service platforms, and digital-only guest journeys....

G6 Hospitality Launches Revamped My6 Consumer App

DALLAS, Texas—G6 Hospitality, the parent company of Motel 6 and Studio 6, announced the launch of the new My6, a revamped consumer app with...
Marriott Bonvoy Travel Roulette

Marriott Bonvoy Introduces ‘Travel Roulette’ in Celebration of 1 Million U.S. Hotel Rooms

BETHESDA, Maryland—A recent survey by Marriott Bonvoy reveals that more than two in five (43 percent) Americans will book an unplanned trip less than...
Choice Hotels International, Inc.

Choice Hotels Pilots Breakfast Offerings for Comfort and Country Inn & Suites

Choice Hotels International’s 69th Annual Convention is underway at the Mandalay Bay Convention Center in Las Vegas, Nevada. With “Powering the Future” as the...
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