Marketing Hotels Through Social Media Influencers
Many hoteliers have had a “social media influencer” or “micro-influencer” on their property and didn’t even know it. Not knowing influencers are on property...
Three Ways to Engage Guests in Real Time
Finding ways to engage guests during their travels and while they are on property is critical for hotels. Industry professionals who understand the importance...
Why Great Photography is Important for a Hotel’s Success
A study in 2014 revealed that the human eye can process a photo in as little as 13 milliseconds. That is much faster than...
Hotel Food Trucks: The Benefits of Taking F&B Mobile
The experiential dining race is on, and hotels are adding new twists to their dishes, drinks, and the ways in which guests enjoy their...
MGM Resorts and Major League Baseball Form Partnership
NEW YORK—Major League Baseball (MLB) and MGM Resorts International have formed an all-inclusive partnership agreement that combines the MLB brand with MGM Resorts and...
SIX Travel App Enables Booking via Instagram Stories
NEW YORK—SIX Travel recently launched its app out of BETA, allowing travelers to book hotels directly through Instagram Stories and other online publishers. Built exclusively...
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Five Hotel Companies Among Fortune’s 100 Best Companies to Work For
Five hotel companies made the recently released 21st annual Fortune 100 Best Companies to Work For list, which is based on surveyed employee ratings...
Five Markets With the Most Hotel Construction
Analysts at Lodging Econometrics recently reported the top five markets with the largest hotel construction pipelines for the third quarter of 2018. The number...
What Are Your True Variable Costs Per Occupied Room?
Knowing the average, actual costs incurred per occupied guestroom enables a manager to make more prudent pricing and marketing decisions and to monitor expenses....
12 Ways To Increase Hotel Security
Even when hotels have strong security policies and procedures in place, they are still vulnerable to cyber attacks, break-ins, theft, fraud, and other crimes....
