reopening

Nine Steps for Communicating a Hotel’s Reopening

By mid-March, more than 4,953 U.S. hotels and 16.2 percent of rooms had closed or been converted for other uses due to COVID-19, according...
Email marketing

Building Strong Subscriber Lists for Hotel Email Marketing

Email remains a powerful marketing stream, but hotels need quality subscriber lists and effective copy to drive responses. Below are key ways an active...
woman cooking with computer

Launching Virtual Services in the Time of Self Isolation

As millions of people self-isolate during the COVID-19 crisis, they are searching for ways to connect with experiences and events from the safety of...
man on phone

Five Ways Hotels Can Use Instagram Stories

Instagram Stories is a powerful tool for hospitality marketing. Hotels can use Instagram to create a buzz of engagement around their brand, location, and...
Plaza Hotel Pioneer Park

Plaza Hotel Pioneer Park Asks Public to Submit Stories From its History

El Paso, Texas — As the Plaza Hotel Pioneer Park prepares to unveil its reimagining in the spring of 2020, the property is asking...
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