Five Digital Marketing Mistakes That Hotels Should Avoid
It’s been a tough year for everyone. Hospitality businesses have been trying to operate sustainably in ever-shifting circumstances. As occupancy levels remain well below...
Nine Steps for Communicating a Hotel’s Reopening
By mid-March, more than 4,953 U.S. hotels and 16.2 percent of rooms had closed or been converted for other uses due to COVID-19, according...
Building Strong Subscriber Lists for Hotel Email Marketing
Email remains a powerful marketing stream, but hotels need quality subscriber lists and effective copy to drive responses. Below are key ways an active...
Launching Virtual Services in the Time of Self Isolation
As millions of people self-isolate during the COVID-19 crisis, they are searching for ways to connect with experiences and events from the safety of...
Five Ways Hotels Can Use Instagram Stories
Instagram Stories is a powerful tool for hospitality marketing. Hotels can use Instagram to create a buzz of engagement around their brand, location, and...