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George Seli

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George Seli is the editor of LODGING.
marketing

7 Pro Tips to Effectively Market Your Hotel

Marketing is an essential and multifaceted effort that begins with creating a hotel narrative and value proposition, conveying it through physical and digital channels, and then measuring results—quantitatively when possible. As the leader of...

Expanding the Tool Belt: PMSs Are Becoming Increasingly Powerful Through Integrations

The property management system (PMS) may be considered the “Swiss Army knife” of hotel management software, with multiple basic functions including reservations and website booking, revenue management, customer data collection, reporting and analytics, front-...
mattresses

An Inside Look at Mattresses: Delving Into the Technology Prior to Procurement

A high-quality mattress promotes the restful sleep that is one of the fundamental offerings of the hotel industry. But even top-tier mattresses eventually need replacing, and at that point procurement will need to investigate...
Origin Hotel

A Louisiana-Style Guest Getaway

Opened in January, the Origin Hotel Baton Rouge, a Wyndham Hotel, is housed in the Baton Rouge Savings & Loan Association Building, which is listed in the city’s National Register of Historic Places. The...
food waste management

AI Tracking and Insights: Food Waste Management Levels Up

Both data collection and analysis are integral to reducing food waste: staff must find out what types of foods are being wasted and in what quantities to then be able to strategize on how...