Canopy Introduces Neighbors in Social Media Campaign
MCLEAN, Va.—Canopy by Hilton has announced a new social media campaign, “Meet the Neighbors.” This series spotlights locals’ point of view through interviews with...
Best Western Launches Fresh Website
PHOENIX—Best Western Hotels & Resorts today announced the launch of an all-new BestWestern.com. The company’s latest endeavor into optimizing and streamlining customer interactions across...
Curio Collection By Hilton Debuts “Are You Curious?” Quiz
The Curio Collection by Hilton is helping travelers dig into their love of exploration. Through consumer research, the brand discovered that people are seeking unique...
Instagram-Inspired Wanderlust Becomes Business Driver
As countless BuzzFeed listicles, Facebook updates, and Instagram feeds would suggest, web-based globetrotter pictorials have become a leading inspiration for travelers all over the...
Five Tips for Incorporating Influencers Into Marketing Strategies
Within the last decade, hotel and travel marketing has been changed forever. The era of the billboard ad is rapidly coming to an end,...
Crowne Plaza Launches New Media Campaign
NEW YORK—InterContinental Hotels Group (IHG), one of the world’s leading hotel companies, has launched the Crowne Plaza Hotels & Resorts brand’s largest consumer media...
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Five Hotel Companies Among Fortune’s 100 Best Companies to Work For
Five hotel companies made the recently released 21st annual Fortune 100 Best Companies to Work For list, which is based on surveyed employee ratings...
Five Markets With the Most Hotel Construction
Analysts at Lodging Econometrics recently reported the top five markets with the largest hotel construction pipelines for the third quarter of 2018. The number...
What Are Your True Variable Costs Per Occupied Room?
Knowing the average, actual costs incurred per occupied guestroom enables a manager to make more prudent pricing and marketing decisions and to monitor expenses....
12 Ways To Increase Hotel Security
Even when hotels have strong security policies and procedures in place, they are still vulnerable to cyber attacks, break-ins, theft, fraud, and other crimes....
