Using Instagram to Acquire More Customers
Instagram is one of the fastest growing social media platforms. The popular photo-sharing app amassed 150 million monthly users in about three years—two years...
Social Media Influencers Aren’t Just for Luxury Brands
Luxury hotels have been tapping into social media influencers since they emerged. Private islands, five-star stays, exorbitant room service, private butlers, and Instagram-worthy photo...
SIX Travel App Enables Booking via Instagram Stories
NEW YORK—SIX Travel recently launched its app out of BETA, allowing travelers to book hotels directly through Instagram Stories and other online publishers. Built exclusively...
With a New Look, Renaissance Hotels Launches a Global Marketing Campaign
Bethesda, Md.–On the heels of its reimagined global design strategy, Renaissance Hotels, part of Marriott International, this week announced its continued brand evolution with...
Study Reveals How Marketers Can Cater To Gen Z Travelers
Bellevue, Wash.—New findings from Expedia Group Media Solutions, the advertising arm of Expedia Group, illustrate the behaviors, attitudes, and influences of younger travelers around the...
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Five Markets With the Most Hotel Construction
Analysts at Lodging Econometrics recently reported the top five markets with the largest hotel construction pipelines for the third quarter of 2018. The number...
15 Women Moving Up Hospitality’s Career Ladder
Over the past few years, more and more women seem to be climbing to the top ranks of the hotel industry. This isn’t a coincidence—woman...
14 Hotel Companies Among 2019 Best Employers for Diversity
Fourteen hotel companies are among this year's Best Employers for Diversity, according to Forbes magazine. The list, which recognizes organizations for their commitment to...
How to Spot and Get Rid of Common Household Pests in Hotels
Running a business in the hospitality industry is a tough task, and when pests are added to the equation, it can get even more...
