Benchmark Names Five Trends Influencing Meetings in 2020
The Woodlands, Texas — Benchmark this week released a list of five trends that will transform meetings in 2020, as observed by its national...
Five Ways To Streamline Guest Data and Better Target Marketing Messages
A guest signs up for a loyalty membership and then, six months later, receives a request to sign up for the same program. Another...
The Potential Comeback of U.S. Corporate Travel and Conferences
Analysts across the travel and hospitality industries have questioned if corporate travel will ever be the same since the beginning of the COVID-19 pandemic....
Generational Investments: Attracting Senior Tourism
Many hotels offer room service, a wellness center, a receptionist available 24 hours a day, wake-up calls, and many other features that are considered...
Changing Landscapes: Addressing the Next-Generation Hospitality Industry
As the hotel industry moves to a post-pandemic environment, a changing landscape for business travel is emerging and, along with it, important questions about...