Protect IT Investments in the Event of a Disaster
While the COVID-19 pandemic has made it a challenging year for the hospitality industry, hotels have made operational changes to help soften the blow,...
Guestroom to Dorm Room: Three Steps for Transforming Hotels Into Student Housing
Converting a guestroom into a dorm room isn’t that difficult, according to Jeff Brainard, vice president of sales and marketing at Southern Management Corporation. “We...
Alternative Options: Higher Education Offers Hoteliers a New Revenue Stream
In August, STR reported that U.S. hotel occupancy topped 50 percent for the first time since March. That this was a benchmark to celebrate...
Planning for Resilience in Hospitality
The current pandemic is testing the resilience of the travel sector more than most other industries. While hospitality performance is expected to take a...
Positioning Hotels to Drive Business in the Second Half of 2020
As the COVID-19 pandemic continues this summer, people are traveling less—if at all—and booking hotels at a much lower rate. As restrictions are gradually...