Meeting Planner

The One Practice That Will Earn a Meeting Planner’s Trust

Even with the best of intentions, some hotel sales managers unwittingly prioritize winning the sale before building trust with the meeting planner. By simply...
Travel

How to Capture the Wanderlust of Today’s Chinese Travelers

With the world’s largest population of 1.4 billion people, China is flourishing with 6.8 percent economic growth recorded in the first quarter of 2018....
Book group business

Five Closing Tactics to Book Group Business

Blazingly successful group sales managers and directors don’t wait to initiate the close. They work the close right from the start. Today’s meeting planners are...
email campaigns

Six Steps for Creating Effective, Personalized Email Campaigns

Email marketing is one of the best ways to acquire new customers, promote goods and services to existing ones, and keep a brand at...
direct booking conversion rate

Live Rates Make Multi-Channel Distribution Strategies Work

It’s an exciting time for hotel marketing, as new options in ad tech seem to come online every week. However, hotels need to make...
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A diverse team holds hands, representing diversity and workplace culture

14 Hotel Companies Among 2019 Best Employers for Diversity

Fourteen hotel companies are among this year's Best Employers for Diversity, according to Forbes magazine. The list, which recognizes organizations for their commitment to...
New York City

Five Markets With the Most Hotel Construction

Analysts at Lodging Econometrics recently reported the top five markets with the largest hotel construction pipelines for the third quarter of 2018. The number...
cockroach pests

How to Spot and Get Rid of Common Household Pests in Hotels

Running a business in the hospitality industry is a tough task, and when pests are added to the equation, it can get even more...
Women in LODGING 2018

15 Women Moving Up Hospitality’s Career Ladder

Over the past few years, more and more women seem to be climbing to the top ranks of the hotel industry. This isn’t a coincidence—woman...