Unity by Hard Rock Launches as Company’s Loyalty Program
HOLLYWOOD, Florida—Hard Rock International announced the global launch of Unity by Hard Rock, a loyalty program that rewards members across Hard Rock's portfolio of...
USA TODAY Names 10 Best Hotel Loyalty Programs for 2018
USA TODAY recently released its 2018 list for the 10 best hotel loyalty programs. To determine the winners of this year's USA TODAY 10Best Readers’ Choice...
How Hotel Loyalty Programs Started and Why They Stuck
It was IHG that was first to market with an amenity that dramatically impacted the entire industry—the first hotel loyalty program, says William Meyer,...
Marriott Rebrands Its Loyalty Program as Marriott Bonvoy
Marriott International today unveiled Marriott Bonvoy, the new loyalty brand replacing the company's current loyalty brands: Marriott Rewards, The Ritz-Carlton Rewards, and Starwood Preferred...
J.D. Power: Quality of Sleep Is Critical To Guest Experience
COSTA MESA, Calif.—If hotels really want to build loyalty and stand out to guests, they need to focus on the bed, according to the...