citizenM Launches Loyalty Program: mycitizenM+
citizenM launched a loyalty program called mycitizenM+. mycitizenM+ doesn't have points to collect, levels to achieve, or welcome gifts. Members sign up for a...
Communication Tools: Building Guest Loyalty Through Text Messages
A top priority for hotels is keeping guests happy and building guest loyalty to create repeat and return guests. When focusing on existing clients...
IHG Hotels & Resorts Rebrands Loyalty Program to IHG One Rewards
The travel industry is roaring back to life. From summer vacations to family reunions, people are making up for lost time and memories. IHG...
Westgate Resorts Launches the World of Westgate Loyalty Program
ORLANDO—Westgate Resorts announced the launch of its first-ever loyalty program, the World of Westgate. The World of Westgate program is for both timeshare owners...
Margaritaville Hotels & Resorts Releases Perks Program
ORLANDO—Margaritaville announced its new hospitality affinity program, Margaritaville Perks. With no points, levels to reach, or waiting for qualification, Margaritaville Perks offers guests simple...
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Banyan Tree Management Relaunches as Aperture Hotels
ATLANTA—Officials of the former Banyan Tree Management announced that the company has relaunched as Aperture Hotels. The new company will continue to provide hotel...
The Holman Riverfront Park Hotel, Tapestry Collection by Hilton, Opens
SALEM, Oregon—Hilton announced the opening of the Holman Riverfront Park Hotel, Tapestry Collection by Hilton, in Salem, Oregon. The seven-story hotel, developed by Sturgeon...
Branching Out: CoralTree President Tom Luersen’s Journey From Cutting Grass to Cutting Deals and...
Like many in the hospitality business, CoralTree Hospitality Group President Tom Luersen grew up in the industry. In his case, that formative experience was...
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