Sensory Branding: 5 Ways the Approach Can Deliver Impactful Guest Experiences
Sensory branding is a powerful marketing strategy that engages guests’ senses to create a memorable and immersive experience. This valuable tool enhances guest satisfaction...
A Lens on Loyalty: Guest Loyalty Programs Provide Benefits, but the Fees Are Rising
Over the years, the fees hotel owners pay to franchise companies have typically grown at a pace greater than the rise in hotel rooms...
Choice Integrates All Radisson Americas Brands Onto Central Reservation System
ROCKVILLE, Maryland—Choice Hotels International, Inc. announced that all nine Radisson Hotels Americas brands—including Radisson Blu, Radisson, and Country Inn & Suites—are now available to...
Creating New Spaces: Arch Amenities Group on Serving the Expanding Wellness Market
Luxury spa industry veteran Blake Feeney has been appointed spa development vice president at Arch Amenities Group, a full-service provider of wellness, amenity, and...
Wellness Within Reach: Approachable Experiences for Guests and Affordable Offerings for Hoteliers
While COVID-19 cases have greatly diminished, on-the-road health and wellness remains prominent in the era of the pandemic. More travelers are aware of the...