Five Ways Hotels Can Use Instagram Stories
Instagram Stories is a powerful tool for hospitality marketing. Hotels can use Instagram to create a buzz of engagement around their brand, location, and...
Positive Impact: Viceroy Hotels Asks For More Out of Social Influencers
When influencer Andrew Glatt stayed at the Viceroy Chicago in November, neither the hotel’s Tesla Model X house car, its sprawling rooftop lounge, nor...
My Hotel Doesn’t Care About Social Media
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My hotel has no social media presence. What should I do?
"I work in revenue management. The...
Social Media Influencers Aren’t Just for Luxury Brands
Luxury hotels have been tapping into social media influencers since they emerged. Private islands, five-star stays, exorbitant room service, private butlers, and Instagram-worthy photo...
Five Tips for Incorporating Influencers Into Marketing Strategies
Within the last decade, hotel and travel marketing has been changed forever. The era of the billboard ad is rapidly coming to an end,...