Tag: social media
My Hotel Doesn’t Care About Social Media
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My hotel has no social media presence. What should I do?
"I work in revenue management. The...
Three Tips for Using Gamification To Engage Guests
A mid-sized hospitality company had a problem—almost no one was liking or clicking on their social media posts. The solution took an out-of-the-box approach:...
Three Tips for Keeping Up With Guest Feedback
Hotels today must keep up with guest feedback in real-time across a myriad of platforms ranging from social media to online review sites. Bruce...
Five Guest Engagement Strategies—and How Much Staff Effort They Require
An engaged guest is a loyal guest and the most effective salesperson a property has. Understanding how to engage guests is essential for a...
Social Media Influencers Aren’t Just for Luxury Brands
Luxury hotels have been tapping into social media influencers since they emerged. Private islands, five-star stays, exorbitant room service, private butlers, and Instagram-worthy photo...