Pelican Grand Beach Resort Debuts $7 Million Guestroom Renovation

Pelican Grand Beach Resort

FORT LAUDERDALE, Fla.—Pelican Grand Beach Resort, managed by Noble House Hotels & Resorts and owned by Jefast Hotels, has completed its $7 million guestroom renovation. The eight-month transformation of the boutique, Fort Lauderdale hotel honors the existing property’s old Floridian charm while introducing modernized design and boho-inspired elements.

“We’re beyond thrilled to see our vision come to life,” said Heidi Dennis, general manager of Pelican Grand Beach Resort. “Knowing the exceptional level of service we already provide, this was the natural next step to elevate the total guest experience. We didn’t want to lose the existing charm people have come to know and love, so we built upon our authentic oceanfront locale and delivered in-room luxuries to mirror the premium status of the resort, leaving guests feeling refreshed and inspired.”

Pelican Grand Beach Resort

Seattle-based architecture and interior design firm, Degen & Degen, created a design representative of Fort Lauderdale’s coastline and inspired by sand, waves, sky, and textures of the beach. The rooms are dressed in an intentionally tonal color palette of warm creams, clean whites, and soft grey tones with splashes of bright Florida chroma to accentuate the resort’s views of the sunrise and ocean. Accessorized with coastal artwork using a variety of materials from framed prints and canvas to driftwood and nautical rope, each room also includes spa-inspired fixtures, freestanding soaking tubs, walk-in showers, and quartz countertops.


The resort offers 500 feet of Fort Lauderdale’s beachfront, private balconies, the on-site OCEAN2000 Restaurant & Lounge, the Scandinavian-inspired PURE Spa, and Fort Lauderdale’s only lazy river.

Previous articleThe Streaming Companies That Are Changing How Guests Consume Media in Hotels
Next articleCtrip Signs Distribution Agreement With Millennium Hotels and Resorts