DALLAS, Texas—Omni Hotels & Resorts announced the appointment of Jeff Doane as its new chief commercial officer. Doane has over 20 years of hospitality experience, previously serving as chief commercial officer for Accor North America. He also held senior executive roles with Fairmont Raffles Hotels International.
Doane will report to President Kurt Alexander and oversee the development and execution of Omni’s integrated commercial strategy across its current portfolio of hotels and resorts in the United States and Canada. He will oversee all disciplines within marketing including brand and tactical marketing, public relations, partnerships, social media, and digital platforms. He will also oversee Omni’s global and hotel sales organizations, revenue management, the Select Guest Loyalty program, as well as distribution and customer service.
“We are thrilled to welcome Jeff to the Omni family. His experience leading high-performing teams at successful brands, like Fairmont, will be a key asset to our organization as we continue to elevate our brand position and differentiate Omni Hotels & Resorts in the marketplace,” said Alexander. “Being able to add a leader like Jeff in concert with the recent addition of our new COO, Vince Parrotta, also underscores Omni’s commitment to hiring best-in-class talent.”
In his senior leadership roles at Fairmont Raffles Hotels International and Accor, Doane surpassed revenue goals, elevated loyalty membership, and captured market share. Doane contributes to the industry by serving on the HSMAI CMO and Foundation Boards as well as the US Travel CEO Board and the Plug & Play Hospitality Vertical Advisory Board. Doane holds a Bachelor of Arts in Business Economics from the University of California, Santa Barbara.
