LODGING interviews Choice Hotels’ Vice President of Brand Management and Design, Anne Smith, about the revitalization of Choice’s Comfort brand, today’s industry trends, leading market segments, and what role brands play in today’s hospitality landscape.
LODGING Insider: Anne Smith on Revitalizing Comfort Hotels
![Video_play_ASmith Anne Smith](https://lodgingmagazine.com/wp-content/uploads/2018/08/Video_play_ASmith.jpg)