Millennials Spending More on Travel Than Other Generations
According to new data from Bank of America, millennials are spending more on travel than other generations. The data, gleaned from a survey aggregated from...
Implications of the Rising Cost of Customer Acquisition
On a superficial level, the implications of the rising costs of customer acquisition are easily identified. Increased costs lead to a decline in profitability,...
Hotels Improve Guest Experience When They Become Data Advocates
Consumer privacy is a hot topic that is not going away any time soon. Guests are increasingly concerned about their personal information—and for good...
Predictive Analytics Improve Hiring, But Access Is Limited
Dallas, Texas—HR professionals overwhelmingly agree that predictive analytics would help them hire and develop employees to perform better, but only one in three have...
Five Ways Hoteliers Can Attract Bleisure Travelers
Business travelers don’t come in a one-size-fits-all demographic. Some may just want to relax alone in their room or over a meal after a...