Five Guest Engagement Strategies—and How Much Staff Effort They Require
An engaged guest is a loyal guest and the most effective salesperson a property has. Understanding how to engage guests is essential for a...
Nine Steps for Communicating a Hotel’s Reopening
By mid-March, more than 4,953 U.S. hotels and 16.2 percent of rooms had closed or been converted for other uses due to COVID-19, according...
With a New Look, Renaissance Hotels Launches a Global Marketing Campaign
Bethesda, Md.–On the heels of its reimagined global design strategy, Renaissance Hotels, part of Marriott International, this week announced its continued brand evolution with...
Study Reveals How Marketers Can Cater To Gen Z Travelers
Bellevue, Wash.—New findings from Expedia Group Media Solutions, the advertising arm of Expedia Group, illustrate the behaviors, attitudes, and influences of younger travelers around the...
Survey Finds Social Media Boosts Hotel Occupancy by 2x
PALO ALTO, Calif.—Hotel properties that actively engage with social media reviews grow occupancy at double the rate of properties that don’t, according to a...
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Dreamscape Hospitality Assumes Management of Three Hotels in Houston
HOUSTON, Texas—Dreamscape Hospitality announced that it has assumed management of three hotels in Houston, Texas.
"We are excited to deepen our presence in Texas through...
Hilton Announces Plans to Debut Spark by Hilton in Puerto Rico
PONCE, Puerto Rico, and MIAMI, Florida—Hilton announced the signing of Spark by Hilton Ponce, marking the upcoming debut of the brand in the Caribbean...
Wyndham Announces Partnership With Cygnett
DELHI—Wyndham Hotels & Resorts announced a new strategic alliance with Cygnett Hotels & Resorts that will not only introduce its La Quinta by Wyndham...
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