Five Guest Engagement Strategies—and How Much Staff Effort They Require
An engaged guest is a loyal guest and the most effective salesperson a property has. Understanding how to engage guests is essential for a...
Social Media Influencers Aren’t Just for Luxury Brands
Luxury hotels have been tapping into social media influencers since they emerged. Private islands, five-star stays, exorbitant room service, private butlers, and Instagram-worthy photo...
Nine Steps for Communicating a Hotel’s Reopening
By mid-March, more than 4,953 U.S. hotels and 16.2 percent of rooms had closed or been converted for other uses due to COVID-19, according...
My Hotel Doesn’t Care About Social Media
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My hotel has no social media presence. What should I do?
"I work in revenue management. The...
Five Ways Hotels Can Use Instagram Stories
Instagram Stories is a powerful tool for hospitality marketing. Hotels can use Instagram to create a buzz of engagement around their brand, location, and...
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14 Hotel Companies Among 2019 Best Employers for Diversity
Fourteen hotel companies are among this year's Best Employers for Diversity, according to Forbes magazine. The list, which recognizes organizations for their commitment to...
How to Spot and Get Rid of Common Household Pests in Hotels
Running a business in the hospitality industry is a tough task, and when pests are added to the equation, it can get even more...
Five Markets With the Most Hotel Construction
Analysts at Lodging Econometrics recently reported the top five markets with the largest hotel construction pipelines for the third quarter of 2018. The number...
15 Women Moving Up Hospitality’s Career Ladder
Over the past few years, more and more women seem to be climbing to the top ranks of the hotel industry. This isn’t a coincidence—woman...
