In preparing for the 2016 Summer Olympics, Brazil may have built too many hotel rooms—causing concern that Rio de Janeiro will not be able to fill the rooms after the event. Rio’s rooms increased by 37 percent in the past four years. Following the 2014 World Cup, the city faced the same issue. To read more, click here.
Since IHG’s May launch of a new initiative providing exclusive rates to loyalty members who book direct, the company has seen a two-point shift in growth rate to direct web bookings from OTAs. IHG’s push for direct bookings followed similar moves by Hilton, Marriott, and Hyatt. To read more, click here.
While 52 percent of consumers browse travel experiences via their smartphone or tablet, only 21 percent of travel sales occur on portable devices, according to a new report from Adobe. The majority of travelers switch to their desktops when it comes time to officially book a trip. For more findings, click here.
Last year marked the first time that overseas arrivals to the U.S. made up nearly 50 percent of all international visitors. The U.S. hosted a record 77.5 million international travelers in 2015, a 3 percent increase over the year prior. Will 2016 continue to break records? As of right now, it does not look like it. With a strong U.S. dollar and uncertainty in financial markets, fewer international travelers have come stateside this year. While international inbound arrivals in June grew more than domestic arrivals across the U.S.—the first time that has happened in more than a year—international visits will likely still weaken in 2016. Read more here.
With the influx of visitors to Rio de Janeiro for the 2016 Olympics, the hotel industry will get a much-needed shot in the arm. But the boost will likely only be temporary, as Brazil still contends with a prolonged recession, political crisis, outbreaks of the Zika virus, and the risk of oversupply. To read more, click here.
Amid Donald Trump’s divisive presidential campaign, hotel bookings for Trump Hotels have dropped nearly 60 percent in the first half of 2016, according to new data from Hipmunk. This decrease indicates Hipmunk’s audience chose other options over the Trump brand at a higher rate than in 2015. Read more here.