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U.S. hotel industry

CoStar: U.S. Hotel Industry Reports Lower Yearly Performance Comparisons

WASHINGTON—Due to the Thanksgiving calendar shift, the U.S. hotel industry reported lower year-over-year performance comparisons, according to CoStar’s latest data through November 30, 2024. U.S....
U.S. hotel industry

CoStar: Thanksgiving Calendar Shift Positively Impacts U.S. Hotel Performance

WASHINGTON—Due to the Thanksgiving calendar shift, the U.S. hotel industry reported higher year-over-year performance comparisons, according to CoStar's latest data through Nov. 23, 2024. U.S....
program membership

A Lens on Loyalty: Program Membership, Contribution, Liability, and Costs Continue to Grow 

Strong loyalty programs help hotel brands lower customer acquisition costs, increase direct-to-consumer access, and offset occupancy shortfalls during shoulder periods and weaker economic conditions....
U.S. hotel industry

CoStar: Holiday Calendar Shift Impacts Weekly U.S. Hotel Industry Performance

WASHINGTON—Due to the Veteran’s Day calendar shift, the U.S. hotel industry reported mixed year-over-year performance comparisons, according to CoStar’s latest data through Nov. 16,...

STR, TE Downgrade U.S. Hotel Forecast in Final Revision of 2024

NASHVILLE—STR and Tourism Economics ​downgraded the growth rate in the final U.S. hotel forecast revision of 2024. For 2024, projected gains in average daily rate...
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