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Rebound, Crisis Recovery

AHLA Forum: Experts See Recovery on the Horizon

The American Hotel & Lodging Association (AHLA) hosted its latest Forum Speaker Series panel, "Consumer and Business Travel Trends in 2021 and Beyond," on...
Profit decline

STR, Tourism Economics Slightly Downgrade U.S. Hotel Forecast

HENDERSONVILLE, Tennessee — Worsened pandemic metrics and assumptions of limited early-year travel led STR and Tourism Economics to slightly downgrade their latest U.S. hotel...
January 2021

STR: Weekly Occupancy Climbs Above 40 Percent

HENDERSONVILLE, Tennessee — U.S. weekly hotel occupancy climbed back to the 40 percent mark, according to STR data for the week of January 10-16,...
December 2020

STR: December’s Occupancy, RevPAR Reach Lowest Level Since May

HENDERSONVILLE, Tennessee—The U.S. hotel industry showed performance levels closer to earlier months of the pandemic, according to December 2020 data from STR. U.S. Hotel Performance December...
COVID-19 CBRE forecast

STR: 2020 Is Officially the Worst Year on Record for U.S. Hotels

HENDERSONVILLE, Tennessee—According to year-end 2020 data from STR, the U.S. hotel industry reported all-time lows in occupancy and revenue per available room (RevPAR). In addition...