In January 2019, U.S. hotels picked up essentially where they left off in 2018, demonstrating a sustained uptrend in profit growth, according to the latest data tracking full-service hotels from HotStats. While some markets like Washington, D.C., felt the impacts of the government shutdown, others—like New Orleans—saw hotel profits rise significantly.
Profit & Loss Key Performance Indicators – New Orleans
January 2019 vs. January 2018
RevPAR: +4.7% to $144.24
TRevPAR: +7.2% to $231.42
Payroll: -1.1 pts. to 30.5%
GOPPAR: +15.3% to $97.49
New Orleans hotels benefited from the temperate climate and events in January, including the Sugar Bowl and beginning of Mardi Gras celebrations, which fuelled a 15.3 percent GOPPAR increase.
In addition to the 4.7 percent increase in RevPAR to $144.24, the combination of a 1.6 percentage-point increase in room occupancy and a 2.4 percent increase in ARR led New Orleans hotels to record an 11.7 percent increase in non-rooms revenue, which hit $87.18 for the month.