Hollywood Roosevelt Hotel Unveils New Design

[four_fifth]The Hollywood Roosevelt Hotel has unveiled a new design, starting with the tower, built in 1927, where Gable and Carol Lombard had their tryst, which has undergone a 25-million-dollar renovation with rooms designed by Yabu Pushelberg. Next up comes a full re-branding and a sophisticated poolside F&B outlet in the spring. David Chang and Goodwin Gaw, owners of the Hollywood Roosevelt Hotel, have appointed longtime hotel collaborator Brett Blass as their chief operating officer to lead the repositioning efforts of the new look property and their new management company to be announced later in 2016.

Yabu Pushelberg’s revamp features a palette showcasing subtle textures, leathers, and soft grey tones with persimmon-red accents. The new design maintains the integrity of the hotel’s Spanish Colonial roots, but with a modern twist. Under the new management direction, the Hollywood Roosevelt Hotel will continue to maintain the individuality that has allowed it to forge a distinctive place in Hollywood history for nearly 90 years, while revitalizing its storied past.

The Hollywood Roosevelt Hotel has long been a meeting spot for both the well-heeled Hollywood set and creative industries. Spaces within the hotel such as the Library Bar and prohibition-era style cocktail lounge and hand-crafted bowling alley the Spare Room draw creatives for its intimate and picturesque surroundings—a respite from the bustling Hollywood neighborhood.

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From secret spots to the vast rooftop where revelers are invited to go behind the iconic sign the hotel boasts an array of choices and something for every mood or celebration. The Hollywood Roosevelt also includes the palm tree-encased Tropicana Pool. In 1988, famed British painter David Hockney completed a multi-million dollar mural painted on the bottom of the Tropicana Pool, which has since been hailed as one of Los Angeles’s greatest artistic and architectural marvels. Both the hotel and the pool have been designated Historic-Cultural Monuments by the City’s Cultural Heritage Commission.

Offering 298 guest rooms and suites, guests can choose from a variety of accommodations ranging from poolside cabanas to the new-look Tower Rooms with views of the city and Hollywood Hills.