BROOMFIELD, Colorado—U.S. hotel gross operating profit per available room (GOPPAR) reached positive territory for the first time since February, according to STR’s latest monthly P&L data release. In a year-over-year comparison with July 2019, the industry reported a 93.3 percent decline in GOPPAR to $5.74 in July 2020.
STR also reported that year over year in July 2020, total revenue per available room (TRevPAR) fell 74.1 percent to $60.04; earnings before interest, income tax, depreciation, and amortization per available room (EBITDA PAR) declined 115.1 percent to -$9.24; and labor costs per available room (LPAR) dropped 64.8 percent to $28.46.
U.S. Hotel Monthly P&L Data
July 2020 vs. July 2019
GOPPAR: -93.3% to $5.74
TRevPAR: -74.1% to $60.04
EBITDA PAR: -115.1% to -$9.24
LPAR: -64.8% to $28.46
“As the industry inched closer to 50 percent occupancy, we saw continued incremental improvement in the subsequent profitability metrics,” said Raquel Ortiz, STR’s assistant director of financial performance. “We are of course nowhere near pre-pandemic levels, but there were additional encouraging signs in positive GOPPAR for full-service hotels and six major markets.”