Even before the Starwood Hotels & Resorts acquisition is completed, Marriott International continues to dominate the market, as evidenced by its positive first quarter 2016 results. Over the longer term, Marriott is shaping up as an attractive takeover target for a consortium of private equity investors or a sovereign wealth fund, according to a Seeking Alpha post. If the company can successfully execute the Starwood merger, Marriott’s market share dominance and economies of scale will be overwhelming, the article states. The company’s competitive advantages will include having the greatest number of hotel rooms worldwide, the leading loyalty program in the industry, and the ability to improve its already hefty industry margins. To read more, click here.
