HOLLYWOOD, Fla.—Margaritaville Hollywood Beach Resort, the anticipated new resort situated on the legendary Hollywood Beach Broadwalk in Greater Fort Lauderdale, today announced the appointment of its general manager, along with several members of its sales and marketing team. Effective immediately, a lineup of hospitality industry professionals will begin leading pre-opening efforts for the new 349-room oceanfront destination resort, which is slated to open in Summer 2015.
Industry veteran Cate Farmer joins Margaritaville Hollywood Beach Resort as general manager. Farmer, who has more than two decades of hospitality industry leadership experience, most recently served as general manager of Mondrian at Baha Mar in Nassau, Bahamas. Previously, she held executive positions at Morgans Hotel Group’s Mondrian South Beach and Ames in Boston, Massachusetts. A two-time winner of the Marriott Gold Circle Award for sales achievement, Farmer has worked as a Green Lodging and environmental advocate and is actively involved in creating benchmarking sustainability practices for the lodging industry. She served on the board of the Massachusetts chapter of AH&LA (American Hotel and Lodging Association) and is an active member in the Women in Lodging community.
Manny Corral will serve as director of sales and marketing for the resort. Corral previously served as director of sales and marketing for Starwood Hotels & Resorts, overseeing the Sheraton Nassau Beach Resort & Casino and Westin Aruba Resort. Before joining Starwood, Corral was vice president of international sales and marketing for Grupo Posadas, a leading Latin American hotel operator with 100-plus properties. Corral brings extensive hospitality leadership experience to this project, including prior posts with The Ritz-Carlton Hotel Company and Sonesta Hotels & Resorts.
David Margolis joins Margaritaville Hollywood Beach Resort as director of group sales. Margolis has more than 30 years of experience working for worldwide hotel brands, including Marriott International, Starwood Hotels & Resorts and Hilton Worldwide. Most recently, he was national account manager for Grand Lucayan Resort in The Bahamas, where he managed 15 territories. Before that, he served as a gap sales manager during the transition of the Marriott Teaneck New Jersey and director of sales and marketing, catering manager, and convention services manager for the Lajitas Golf Resort & Spa in Texas.
Veronica Miranda will fill the role of public relations and marketing manager for Margaritaville Hollywood Beach Resort. With a decade of hospitality marketing experience, Miranda most recently served as director of brand services for South Florida-based lifestyle hotel group B Hotels & Resorts. During her tenure there, Miranda played a critical role in developing and executing strategic marketing programs and media campaigns to drive revenue and build brand awareness. Miranda also spearheaded the creative design and optimization of each branded hotel’s website, digital marketing efforts, and social media platforms.
Eric Enriquez will serve as the resort’s director of catering and conference services. Enriquez joins the management team at Margaritaville Hollywood Beach Resort with 20 years of experience with hotel and resort companies across the United States and Caribbean. His work includes posts at several Ritz-Carlton properties, ONE Bal Harbour Resort & Spa Miami, and The Biltmore Hotel in Miami. Before joining this new resort team, Enriquez served as director of catering at the Grand Bohemian Hotel in Orlando, Florida.
