Finding the Perfect Fit

Laura Brouk, Senior Vice President and Chief Revenue Officer, White Lodging

Laura Brouk

What initially inspired you to get into the hospitality business?

As early as high school, I knew I wanted to be in economics or the business sector in an industry related to travel or those who traveled. I knew it would be related to international business and/or macroeconomics. I ended up majoring in hospitality, which brought all those interests together, and I knew it was a perfect fit during my first internship at a Marriott hotel in St. Louis. I never looked back. 

Who were some of your mentors or role models and what were their most valuable lessons?

I am very lucky to have had many great mentors along the way, but my first mentor was my hiring manager for my college internship, Patty Clark. She and the person who replaced her in that role, Maureen Healy, were significant mentors from the start. As a young woman entering a predominantly male industry, these two women set a tone that this was a natural path for women to have a seat at the table and continue to develop. They fostered a positive and healthy environment, which shaped my view that this is the way it is and will be for me. More recently, I view White Lodging’s CEO Jean-Luc Barone and Chief Commercial Officer Chris Anderson as mentors. They both foster and support a similar environment that I experienced with Patty at such a young age. I am treated no differently, and the expectations of my performance are the same. They also challenge me constantly to grow beyond what I thought I was capable of by bringing out the best in me. 

What’s your outlook for the future with regard to diversity and inclusion within hospitality?

I’ve been fortunate to work with organizations that prioritized this from the start, but I know that isn’t the case for all of us. I’ve seen progress, particularly women and minorities in senior leadership roles and thought leaders in our industry. I’ve also seen many more vendors and partners being led or founded by women. I see a lot of potential in the next generation of hospitalitarians.

In your opinion, how is the lodging industry performing in terms of getting women into leadership positions?

There’s always room for improvement, but we are seeing progress. The American Hotel & Lodging Association (AHLA) took a significant step by acquiring and continuing the Castell Project, which speaks volumes about the industry’s commitment.

More Women in Lodging

Championing Safety and Well-Being

CHRISTY HAYCRAFT | I entered the hospitality industry because of my deep motivation for staff safety and the well-being of associates in the business.

From Front Desk to Finance

LEAH ROBERGE | Honestly, I was looking for a summer job in high school and happened to get a front desk job—and fell in love.

How Finance Led to Hospitality

KATELYN MAJCEN | I majored in finance in college and started my career in consulting without a clear direction.

Shaping Hospitality’s Future

SARAH DINGER | Growing up in a community of 20,000 people where Super 8 and other hospitality companies were founded, I was influenced by the values of hard work and integrity that define the industry.

A Career Sparked by Opportunity

PILAR ARIZMENDI-STEWART | I began my journey with Hyatt Hotels & Resorts as a finance intern, working closely with the CFO.

Inspiration, Mentorship, and Leadership in Hospitality

HEIDI GRANT | When I began my career in the high-stakes Bingo industry, I was at the forefront of the gaming and hospitality boom in Oklahoma.
Advertisement

Most Popular

Driftwood Hospitality Management Celebrates 27 Years of Excellence 

NORTH PALM BEACH, Florida–Driftwood Hospitality Management (DHM), a leading hospitality management company, recently celebrated its 27th anniversary with coast-to-coast events and recognitions across its portfolio. The milestone...

PM Hotel Group Appoints Steve Marino as Vice President of Information Technology + Hotel...

CHEVY CHASE, Maryland—PM Hotel Group announced the appointment of Steve Marino as vice president of information technology + hotel systems. Marino brings more than...

Grand Hyatt DFW Airport Announces Completion of $34 Million Hotel Transformation

DALLAS FORT WORTH, Texas–Grand Hyatt DFW Airport, located inside Terminal D at the Dallas Fort Worth International Airport (DFW), announces the completion of its...
Advertisement