U.S. Hotel Profitability Hit Pandemic High in February
BROOMFIELD, Colorado—In February 2021, U.S. hotel gross operating profit per available room (GOPPAR) reached its highest absolute level since February 2020, according to STR's...
Super 8 by Wyndham Relaunches #JourneySafe Marketing Campaign
Today, Super 8 by Wyndham relaunched its award-winning #JourneySafe campaign. The reimagined campaign was released ahead of what is expected to be a busy...
Sonesta Launches Global Hotel Franchising Organization
Newton, Mass. — Sonesta International Hotels Corporation announced the launch of its renewed global hotel franchising organization. Less than 10 days after completing its...
CBRE Forecasts Stronger U.S. Hotel Performance in Second Half of 2021
DALLAS — The continued rollout of COVID-19 vaccinations and additional stimulus funds have strengthened the foundation for the recovery of the U.S. lodging industry....
Maximizing Asset Value: Three Ways Modern Revenue Management Is Changing Hospitality
Hospitality, at its core, is undergoing a transformation. Hoteliers who joined the industry to provide service and interact with guests are learning to adapt...