Tag: Midscale
Social Media Influencers Aren’t Just for Luxury Brands
Luxury hotels have been tapping into social media influencers since they emerged. Private islands, five-star stays, exorbitant room service, private butlers, and Instagram-worthy photo...
Choice Grows Midscale Presence in Western U.S. With Multi-Unit Agreement
ROCKVILLE, Md.—Choice Hotels International has signed an agreement with Jay Virk, a hotel developer based in Clovis, Calif., to develop 15 new-construction midscale hotels...
Apple Leisure Group To Purchase Majority Share in Alua Hotels & Resorts
NEWTOWN SQUARE, Pa.—Apple Leisure Group (ALG) today announced the signing of an agreement to purchase a majority share in Alua Hotels & Resorts. Following...
IHG’s avid hotels Marks First Anniversary
ATLANTA—InterContinental Hotels Group (IHG) this week celebrated the first anniversary of avid hotels, the company’s newest mainstream brand.
Since the brand’s launch, IHG has signed...
Wingate by Wyndham Expands in Three Countries with 14 Hotels
PARSIPPANY, N.J.—Wyndham Hotels & Resorts is growing its network of midscale hotels and extending the global footprint of its Wingate by Wyndham brand with...