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Survey Shows Wyndham Rewards Offers Top Returns

According to the third annual CarTrawler Hotel Reward Payback Survey, Wyndham Rewards returns an average of 16.7 percent from room night spending as reward...

Red Roof Adds Gift Cards and Products To Guest Rewards

Columbus, Ohio—Economy hotel company Red Roof is enhancing its point-based guest rewards program, RediCard. Guests can now use RediCard points to not only book...

Wyndham Launches Rewards Auction Platform

Following its June announcement of a loyalty partnership with Caesars Entertainment, Wyndham is today launching a rewards auction platform to give U.S. Wyndham Rewards...

Four Ways to Build Guest Loyalty at Independent Hotels

It’s no secret that guest loyalty drives revenue at hotels. Dedicated customers bring with them a number of advantages, as they’re more likely to book direct...

Hotel Brands with Most Loyal Guests Identified

New York-based research company Brand Keys has released its 21st annual Customer Loyalty Engagement Index, which examined 35 hotels across the economy, midscale, upscale,...
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