Study Explores Use of Tech to Improve Business Traveler Experience

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    A new study conducted by the GBTA Foundation takes a look at technology currently being used by business travelers to determine what gaps exist in their hotel experience and to identify potential technology solutions. According to the new whitepaper, sponsored by AccorHotels, areas of excitement where tech can elevate the business traveler experience include seamless online check-in and room entry; developing a text or app-based concierge service; and integrating e-folios into expense reporting software. Areas for improvement include enhancing technology around the use of airport shuttle services; pre-trip communications, such as tailoring both email or text-based communications to the business traveler; and refining the information exchange between hotels and the GDS. Read more over at GBTA.