Industry NewsBrandsRamada Brand Grows with 20 Hotels in the U.K.

Ramada Brand Grows with 20 Hotels in the U.K.

LONDON, U.K.—Wyndham Hotel Group today announced the signing of a development agreement with Lester Hotels Group Limited, which will see 20 Ramada hotels open across the U.K. over the next 10 years.

The first two hotels, Ramada Resort Cwrt Bleddyn and Ramada Leicester Stage, are expected to begin welcoming guests from next month, taking the number of Ramada properties open across the country to 40. A third hotel, in Finchley, north London, is already planned to open next year as part of the deal, which also saw the license agreement for the existing Ramada Hatfield hotel renewed for a further 20 years.

All properties will be managed by Lester Hotels, who have become a preferred management partner for Wyndham Hotel Group in the country.

“We look forward to working with Lester Hotels Group Limited to aggressively accelerate the growth of the iconic Ramada brand in the U.K.,” said Nima Davoodzadeh, vice president of development, U.K. and Europe for Wyndham Hotel Group.

Nestled in the Monmouthshire countryside, the 45-bedroom Ramada Resort Cwrt Bleddyn, in Usk, Wales, offers complementary Wi-Fi, a fitness center, indoor pool, luxury spa, and treatment rooms, as well as function rooms. Ramada Leicester Stage offers 79 standard and executive rooms, five meeting rooms, indoor pool, sauna, and fitness center, as well as food and beverage outlets.

In addition to the Lester Hotels development agreement, 2014 has seen Wyndham Hotel Group take over the management of Ramada Encore Leicester and extend the brand’s franchised presence with a new hotel in Oxford. Additional Ramada properties are anticipated to open in Wakefield and Hounslow before year end.

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