Industry NewsPeachtree's Management Group Selected to Operate Merrill Hotel

Peachtree’s Management Group Selected to Operate Merrill Hotel

ATLANTA—Peachtree Group‘s hospitality management group has been selected to operate the Merrill Hotel, Muscatine, a Tribute Portfolio Hotel in downtown Muscatine, Iowa. The property comprises 122 guestrooms, a full-service restaurant, nearly 13,000 square feet of meeting and event space, an outdoor terrace, a heated indoor saltwater pool, and a fitness center.

Built along the Mississippi River, the hotel opened in March 2018. The Merrill Hotel’s location provides access to the city’s local restaurants and shops and benefits from the proximity to the Quad Cities.

“We’re truly delighted to have been chosen by Jim and Rebecca Howe to be the hotel’s management operator,” said Patrick Short, president, Peachtree Group, Hospitality Management. “The Howe family embodies a steadfast dedication to unparalleled hospitality experiences. We will carry on their commitment to excellence by delivering exceptional guest experiences, enhancing and elevating the hotel’s reputation while generating results commensurate with this exceptional hotel’s status, which continues to serve as one of the city’s economic foundations.”

Peachtree Group’s hospitality management operates premium-branded, limited-, select- and compact full-service hotels primarily in the upper-midscale and upscale segments. The company manages 91 hotels across 27 brands with 11,180 rooms in 23 states. The Merrill Hotel increased Peachtree Group’s third-party operations to 28 hotels.

“Embracing an experienced management firm like Peachtree Group signifies a collaborative effort ensuring operational excellence while fostering a partnership geared towards the growth of Muscatine, which continues to serve as the family’s and investors’ goal,” Jim Howe said.

“We take our role as stewards of this incredible hotel seriously, committed to keeping it at the heart of the town’s culture and economy. It’s a responsibility we embrace with dedication and pride,” said Caroline Royster, vice president of business development, Peachtree Group, Hospitality Management.

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