7 Things You Probably Didn’t Know about OTA Customers
Everyone knows, or thinks they know, a lot about OTA customers: They're value conscious, brand agnostic shoppers who spend a lot of time searching...
Getting the Most From Your Hotel’s Distribution Mix
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How can hotels get the most from their distribution mix?
The answer is moving from the legacy...
Exploring New Trends in Hospitality Marketing at HSMAI’s 2020 Marketing Strategy Conference
It’s a new year and, while hotel marketers face many of the same recurring issues, 2020 is expected to present both new challenges and...
Expedia Group Signs Industry-First Agreement to Become Optimized Distributor of Marriott International Wholesale Rates
Expedia Group and Marriott International announced that as part of a new agreement signed in April 2019, Expedia Group will become the exclusive global...
TripAdvisor Partners With China’s Ctrip
NEEDHAM, Mass. and SHANGHAI — As outbound Chinese travel continues to boom, Trip.com Group Limited—formerly known as Ctrip.com International Ltd.—and TripAdvisor have announced a...