The American Hotel & Lodging Association praised both the U.S. House of Representatives and the U.S. Senate for agreeing to reauthorize Brand USA as part of the omnibus spending bill to fund the government.
“Consensus and partnership are two words not often uttered in Washington, D.C., but today we see that both sides can come together and accomplish worthy goals. Extending Brand USA will allow the hotel industry to continue to grow and create well-paying, long-lasting jobs,” said Katherine Lugar, AH&LA president and CEO.
“Brand USA ensures that the United States remains competitive and utilizes tools that most other countries also use to attract and welcome international travelers. This bill is a win not only for the hotel and travel industry, but for every small business and industry that tourists support. Ensuring the continuation of this program is critical to our industry, and we applaud Congress for their bipartisan collaboration and getting the job done.”