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SIX Travel App Enables Booking via Instagram Stories

SIX Travel App Enables Booking via Instagram Stories

NEW YORK—SIX Travel recently launched its app out of BETA, allowing travelers to book hotels directly through Instagram Stories and other online publishers. Built exclusively for iOS, the hotels booking platform is making travel content instantly bookable. “We designed SIX Travel ...

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Instagram-Inspired Wanderlust Becomes Business Driver

Instagram-Inspired Wanderlust Becomes Business Driver

As countless BuzzFeed listicles, Facebook updates, and Instagram feeds would suggest, web-based globetrotter pictorials have become a leading inspiration for travelers all over the world. Regular social media users are easily enticed by engaging photographs of worldly attractions, exotic delicacies, ...

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Loews’ New Ad Campaign Showcases Real Guests

Loews’ New Ad Campaign Showcases Real Guests

This month, Loews Hotels & Resorts is debuting a new advertising campaign that features real-life images posted by hotel guests during their stay. Inspired by the significant increase in engagement with social media and Loews’ ongoing social innovation, #TravelForReal reflects ...

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Using Instagram to Acquire More Customers

Using Instagram to Acquire More Customers

Instagram is one of the fastest growing social media platforms. The popular photo-sharing app amassed 150 million monthly users in about three years—two years faster than Facebook and half the time of Twitter, according to L2 Think Tank. And now, ...

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