Industry NewsBoutique & IndependentThe Unbound Collection by Hyatt Plans to Double Its Portfolio

The Unbound Collection by Hyatt Plans to Double Its Portfolio

CHICAGO—As part of the brand’s plans to double its portfolio, Hyatt is developing a new hotel in Hollywood, Calif., for The Unbound Collection by Hyatt, slated to open in 2019. A Hyatt affiliate has entered into a franchise agreement with PNK Group, a subsidiary of S3D Partner, to build the new 64-room boutique lifestyle hotel located near the Hollywood Paladium theater, Sunset Boulevard, and Hollywood Walk of Fame. The new hotel will be managed by Interstate Hotels & Resorts.

The Hollywood hotel is part of a broader expansion of The Unbound Collection by Hyatt brand in North America. The brand added two new hotels in 2017: Holston House in Nashville, Tenn., and Spirit Ridge resort in Osoyoos, British Columbia, with the addition of two more hotels expected this spring: the newly built Eliza Jane hotel in New Orleans and The Bellevue Hotel in Philadelphia. These four new upper-upscale and luxury hotels will nearly double the brand’s current portfolio.

“We are thrilled to continue growing The Unbound Collection by Hyatt brand with these new North American properties,” says Sandra Cordova Micek, senior vice president, global brands for Hyatt. “Whether it’s a captivating past, an exclusive destination, or world-class architecture and design, each of the new properties joining The Unbound Collection by Hyatt brand will maintain their distinct character and the freedom to be unique, giving the modern traveler even more ways to enjoy one-of-a-kind choices when they travel.”

A commercial, cultural, and entertainment destination, The Unbound Collection’s new Hollywood location will be designed to create story-worthy and shareable experiences for modern travelers. In addition to its 39 guestrooms and 24 suites, the hotel will have a variety of food and beverage experiences, including a ground-level restaurant, street-front lounge, and rooftop pool deck and lounge. The hotel will cater to both leisure and business travelers seeking an upscale, lively hotel experience in the heart of Hollywood.

The new Unbound Collection by Hyatt hotels in the United States include:

Holston House

Named after the Holston River and inspired by the spirit of Tennessee’s founding fathers, this newly built 191-room boutique hotel opened in December 2017. It is located in a 1920s Art Deco building in downtown Nashville, just blocks from the Cumberland River and the Ryman Auditorium. New York-based design firm Stonehill Taylor reimagined the hotel’s design, combining rugged modernism with authenticity through various décor elements such as classic overdyed rugs, leather accents, and wooden features. Holston House’s accommodations and amenities include four one-bedroom suites, two 12th-floor Penthouse Suites, a fitness center, and a series of food and beverage offerings, including a signature restaurant, lobby bar and lounge, and rooftop pool bar–all concepted by New York-based APICII restaurant group.

The Bellevue Hotel

The Bellevue Hotel in Philadelphia is slated to rebrand from Hyatt at The Bellevue to The Unbound Collection by Hyatt brand in March 2018. The hotel has hosted royalty, world leaders, cultural icons, and history-making events throughout its 113-year history. The hotel underwent a multi-million dollar renovation in 2016 and now has 172 guestrooms, 30,000 square feet of meeting and event space, and the XIX (NINETEEN) fine dining American restaurant. Its new design, led by Marguerite Rodgers Interior Design, is a modern interpretation of classic Philadelphia that explores the political, artistic, theatrical, and musical history of the city. Drawing on inspiration from the hotel’s location on the Avenue of the Arts, all guestrooms have a contemporary take on 18th century furnishings, as well as art from local Philadelphia painters and photographers.

The Eliza Jane

The Eliza Jane hotel, expected to open in Spring 2018 in downtown New Orleans, is designed to balance of timelessness with modern style and luxury. Located on the edge of the booming Central Business District, the hotel will aim to convey a sense of hidden history of stories still left untold. Originally built in the 1860s, the 196-room hotel will have 50 suites, a fitness center, a street-level restaurant, a lobby lounge, and 1,800 square-feet of flexible meeting and event space on the lobby level.

These properties will join the existing five Unbound Collection properties around the world, including The Driskill Hotel in Austin, Texas; The Royal Palms in Phoenix, Ariz.; The Confidante in Miami Beach, Fla.; Hotel Du Louvre in Paris, France; and Carmelo Resort & Spa in Uruguay.


Photo: Holston House, The Unbound Collection by Hyatt