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Optimizing Pricing Post Pandemic

Lodging On Demand — Episode 25: Optimizing Pricing Post-Pandemic

Leisure travel came back in force this summer across many U.S. markets. However, the industry’s outlook for the fall remains hazy; uncertainty caused by...
St. Pete Beach — beach market

Finding Business in 2020: Capturing Demand in Beach Markets and Beyond

Since the pandemic’s low point in mid-March when COVID-19 began prompting shutdowns and travel restrictions in the United States, STR recorded just three instances...
Forecasting

Building an Accurate Forecast: The Lifeblood of Any Hotel Revenue Manager

Over the past 40 years, hoteliers have made significant progress in the field of revenue management. Revenue management is no longer just thought of...
Price is right - price gouging

Circumstances That Could Lead To Accusations of Price Gouging

Earlier this year, when wildfires in California began to spread and grow to out-of-control proportions, thousands were forced to evacuate. Some stayed with family...
data

Taking Control of Hotel Inventory Management

Inventory management is critical to overall hotel success. Too many hoteliers don’t understand the importance of maintaining distribution control over their coveted product—their hotel...
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