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avid hotels

IHG’s avid hotels Marks First Anniversary

ATLANTA—InterContinental Hotels Group (IHG) this week celebrated the first anniversary of avid hotels, the company’s newest mainstream brand. Since the brand’s launch, IHG has signed...
Wingate by Wyndham Exterior Image

Wingate by Wyndham Expands in Three Countries with 14 Hotels

PARSIPPANY, N.J.—Wyndham Hotels & Resorts is growing its network of midscale hotels and extending the global footprint of its Wingate by Wyndham brand with...
Clarion Pointe

Choice Launches a Brand Extension of Clarion: Clarion Pointe

ROCKVILLE, Md.—Choice Hotels International today unveiled Clarion Pointe, a brand extension of Clarion that brings together its premium elements and an affordable travel experience....

The Importance of Brand Differentiation in the Midscale Space

When travelers are searching for a hotel stay, there are dozens of options for them to choose from—ranging from high-end luxury properties to your...

How Red Roof Plans to Break Into City Centers

Red Roof recently announced plans to expand the Red Collection, a portfolio of upper-economy to midscale hotels in city centers that the company launched...