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Super 8 by Wyndham Relaunches #JourneySafe Marketing Campaign

Today, Super 8 by Wyndham relaunched its award-winning #JourneySafe campaign. The reimagined campaign was released ahead of what is expected to be a busy...
Targeted marketing

Microdata Makes Macro Inroads

It seemed, much like the old saw about the weather, everyone talked about how important hyper-targeted marketing was, but no one was doing anything...
A member of a hotel sales team answers a call virtually

Asset Protection: Investing in the Hotel Sales Team

With the rollout of new COVID-19 vaccines, optimism is beginning to replace the malaise that has embroiled the hospitality industry since the beginning of...
Loews Miami Beach

Loews and Omni Launch Cross-Selling Partnership

NEW YORK, DALLAS — Two branded independent hospitality companies in North America, Loews Hotels & Co and Omni Hotels & Resorts, are forming a...
Hotel front-desk staff member checking in a guest while wearing a face mask

Getting the Most Value Out of Every Guest Booking and Stay

In what is sure to be another year of change, hoteliers have to consider new ways to maximize guest value across all available revenue...
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