Tag: data
Three Technology Investments Hoteliers Should Consider for 2019
Admit it: When you first unboxed your Amazon Alexa, you thought it was going to change your world.
Your favorite song would begin playing when...
Identifying the “Shadow Guest”
Identifying the “shadow guest”—or the unknown guest—presents an opportunity for digital marketers to increase their contact list for future retargeting. Touchpoints and technology can...
San Francisco Hotels Saw a Profit Increase in September
Key Performance Indicators
September 2018 vs. September 2017
RevPAR: +9.6 percent to $278.13
TrevPAR: +7.1 percent to $365.57
Payroll: -2.2 pts to 37.4 percent
GOPPAR: +17.2 percent to $150.13
In...
Beyond Numbers: Putting Big Data To Work
Thanks to technology, today’s hotel owners and managers benefit from a nonstop stream of information, and ever-improving dashboards keep it always at the ready....
Building the Largest Travel Data Co-op in the World
Earlier this year at the NYU International Hospitality Industry Investment Conference, Marriott CEO Arne Sorenson described a battle that hotels are fighting on all...