Finance & DevelopmentNew Boutique Property Debuts in Big Sky Country

New Boutique Property Debuts in Big Sky Country

The Gibson Hotel Great Falls, Ascend Hotel Collection | Great Falls, Montana

Named after entrepreneur and politician Paris Gibson, founder and first mayor of Great Falls back in 1883, The Gibson Hotel Great Falls is a new member of Choice Hotels International’s Ascend Hotel Collection. The hotel takes full advantage of its location, situated near a variety of outdoor recreational opportunities at Giant Spring State Park and River’s Edge Trail, which runs on both sides of the Missouri River. Also nearby is Mansfield Center for the Performing Arts, offering compelling performances ranging from jazz concerts to ballet. Featuring artwork that is tied to the culture and history of Great Falls, The Gibson exemplifies the focus on individuality that distinguishes Ascend—the first and largest soft brand in the lodging industry. The pet-friendly property offers a well-equipped fitness center, business center, and an intimate business lounge accommodating 24 people. Guestrooms feature a 50-inch TV, Keurig coffeemaker, microwave, minifridge, desk with ergonomic chair, sofabed, and safe. Complimentary continental breakfast, complimentary wireless Internet, and late check-out options are offered.


At First Glance
  • OPENED: June 2023
  • ROOMS: 44
  • OWNER/OPERATOR: Ty Rollins

RELATED ARTICLES

Grand Hyatt Atlanta Launches the Completion of Its Multi-Phased Renovation

ATLANTA, Georgia—Grand Hyatt Atlanta in Buckhead announced the completion of its multi-phased renovation. In collaboration with DLR Group and designONE studio, this renovation incorporates...

LG Launches Commercial Robotic Vacuum Cleaner for Hotels

LINCOLNSHIRE, Illinois—LG Electronics USA has introduced a commercial-grade autonomous vacuum cleaning device, developed in collaboration with the Marriott Design Lab. The LG Robotic Vacuum...

Hunter Hotel Advisors Closes $31.47 Million in Financing for Three Hotels

ATLANTA, Georgia—Hunter Hotel Advisors (HUNTER) announced the closing of $31.47 million in financing for three hotel properties. Senior Vice President of Capital Markets Adeel...

CoStar: U.S. Hotel Industry Closes March With Positive Yearly Comparisons

ARLINGTON, Virginia—The U.S. hotel industry reported positive year-over-year comparisons, according to CoStar’s latest data through March 29, 2025. U.S. Hotel PerformanceMarch 23-29, 2025Percentage change from comparable...

Everhome Suites Continues Expansion With Three New Hotel Openings

NORTH BETHESDA, Maryland—Choice Hotels International, Inc. announced three hotel openings for its Everhome Suites brand in Huntsville, Alabama; Chandler, Arizona; and Temecula, California. Choice...

BWH Hotels Announces Partnership With United Soccer League

PHOENIX, Arizona—BWH Hotels (BWH) and the United Soccer League (USL) announced a partnership that will provide travel benefits and enhanced experiences for USL clubs,...