LAGUNA BEACH, Calif.—Following the May 2014 acquisition of Laguna Cliffs Inn, Classic Hotels & Resorts has announced a $1.5 million investment to renovate the boutique hotel. The property will debut a fresh look in April under the new name Laguna Beach House.
All 36 deluxe guestrooms and public spaces—including the lobby as the hotel’s social hub, an expanded pool deck, and the brand new meeting space—will be remodeled to reflect the carefree spirit of the property’s beach town location.
Upon arrival, guests will be immediately immersed into the Southern California surf culture. Chic coastal décor and vintage furniture create the look and feel of an open, airy beach cottage with a palette of natural, warm colors with vibrant pops. Oceanic scenes are depicted in the design and the artwork, and surf, skate, and sand accents are spread throughout the property.
The accommodations are designed specifically to reflect the laid-back California vibe. Succulents, vintage surf books, small handcrafted instruments, canvas totes, and coastal-inspired accessories by Australian brand Sunnylife and Venice Beach-based Convivial are displayed throughout the guestrooms, with custom-made surfboards hanging over the beds. The hotel commissioned a custom-designed Laguna Beach destination poster reminiscent of vintage travel posters, which will go in each guestroom. Vintage 1970s era Gordon & Smith skateboards serve as towel racks in all bathrooms, which will be fully remodeled. Twenty accommodations feature private balconies with garden tables, chairs, and coastal views.
The expanded pool area will feature comfortable, casual lounge furniture and a fire pit. As with the hotel’s sister property two blocks south, The Inn at Laguna Beach, the poolside shower is crafted out of custom-designed surfboards.
The new, enlarged lobby will act as a gathering area for guests to mingle during nightly wine hours. Visitors can also pop in each morning for the daily surf report, displayed on a chalkboard.
Laguna Beach House will feature an all-new meeting space just off the lobby. The boardroom can accommodate groups up to 15, depending on the setup.
“With all of the exciting enhancements soon to be unveiled, it seemed appropriate to introduce the hotel’s new identity with a new name that speaks to its look and feel,” said Matt Crow, CEO of Classic Hotels & Resorts. “We modeled the Laguna Beach House after your quintessential California beach cottage, right down to the textiles and tapestry. As a boutique hotel with only 36 guestrooms, the property already radiates the quaint charm of this small beachfront town, and we are so excited to debut the look design and décor to our guests—new and returning.”
