Social media

The Room Key: My Hotel Doesn’t Care About Social Media

The Room Key is LODGING's advice column for hoteliers, managers, and team members at all levels of hospitality. Have a question for our experts? Submit it...
Renaissance Los Angeles Airport Hotel

With a New Look, Renaissance Hotels Launches a Global Marketing Campaign

Bethesda, Md.–On the heels of its reimagined global design strategy, Renaissance Hotels, part of Marriott International, this week announced its continued brand evolution with...
guest engagement - gamification

Three Tips for Using Gamification To Engage Guests

A mid-sized hospitality company had a problem—almost no one was liking or clicking on their social media posts. The solution took an out-of-the-box approach:...
Guest feedback

Three Tips for Keeping Up With Guest Feedback

Hotels today must keep up with guest feedback in real-time across a myriad of platforms ranging from social media to online review sites. Bruce...
Businessman walking in hotel lobby with suitcase and using his smart phone. Male business traveler in hotel hallway with cellphone and luggage.

Five Guest Engagement Strategies—and How Much Staff Effort They Require

An engaged guest is a loyal guest and the most effective salesperson a property has. Understanding how to engage guests is essential for a...
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New York City

Five Markets With the Most Hotel Construction

Analysts at Lodging Econometrics recently reported the top five markets with the largest hotel construction pipelines for the third quarter of 2018. The number...
Women in LODGING 2018

15 Women Moving Up Hospitality’s Career Ladder

Over the past few years, more and more women seem to be climbing to the top ranks of the hotel industry. This isn’t a coincidence—woman...
A diverse team holds hands, representing diversity and workplace culture

14 Hotel Companies Among 2019 Best Employers for Diversity

Fourteen hotel companies are among this year's Best Employers for Diversity, according to Forbes magazine. The list, which recognizes organizations for their commitment to...
cockroach pests

How to Spot and Get Rid of Common Household Pests in Hotels

Running a business in the hospitality industry is a tough task, and when pests are added to the equation, it can get even more...