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Kristen Capano

Kristen Capano
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How Hotels Can Build Community Value

Jim Wefers, general manager of the Courtyard Marriott and Residence Inn in Syracuse, New York, explains how he created a close-knit community of team members at his dual-branded property. Make employees feel involved. “Approach your employees...

Communication Is Key When Revamping Housekeeping Procedures

From bed wars to bathroom wars, the hotel industry has fought hard to maintain consumer appeal in the face of change. Over the course of nearly 25 years, the guestroom environment has been transformed...

Creating Revenue-Generating Lobby Spaces

Principal at BLT Architects (BLTa) Eric Rahe knows lobby design. BLTa’s hospitality portfolio includes more than a dozen high-profile properties, such as the Newark Liberty International Airport Marriott, The Logan in Philadelphia, and the...

Virtual Reality Offers Futuristic Hotel Property Marketing

Virtual Reality Offers Futuristic Hotel Property Marketing

Marriott Enters Category Marketing with ‘Golden Rule’ Campaign

Marriott’s dedication to their guests has taken shape in the form of a new multi-platform campaign. Launched in August 2017, the campaign, called “The Golden Rule,’ endeavors to celebrate the company’s commitment to human...